Marketing intelligence: how your account compares.
We compare your costs, click rates and conversion rates with the usual range for your market, and track competitors' ads. You see which gap to fix first.
For marketing leads who want to know whether their numbers are good, bad or normal for their market.
- Free two-week audit
- Benchmarks for your market
- Competitor ads tracked
Three things before each budget plan.
Benchmarks for your market
Cost per 1,000 ads shown, click rate and conversion rate next to the usual range for your sector and countries.
Competitor watch
Which ads your competitors run, where, and roughly since when.
The biggest gap first
One line on which number is furthest from the range, and what to fix before spending more.
Two weeks to the first answer.
- Audit, weeks 1 to 2
We put your numbers next to the benchmarks and find the biggest gap.
- First report
Benchmarks, competitor ads and the first thing to fix.
- Every quarter after
Updated benchmarks and a fresh look at competitors, before you plan the next budget.
Access and your market.
- Read access to your ad accounts
- Your list of main competitors
- The countries and products that matter most
Common questions.
Where do the benchmarks come from?
From published industry studies and platform data. We name the source of every number, and say when a range is thin.
How do you see competitors' ads?
Meta and Google publish the ads advertisers run in their public ad libraries. We check them regularly and note what changes.
Is this a one-off report?
It can be. Run once a quarter, it lands before each budget plan.
Start with the audit.
Two weeks in your data, free. Yours to keep.
Book your free audit